Used and loved by millions
Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
or failing that
Grammar usage guide and real-world examplesUSAGE SUMMARY
The phrase "or failing that" is correct and usable in written English.
It is used to indicate that if Plan A is not successful, then the speaker suggests trying Plan B as an alternative. For example: "Let's try to get the report done by 4 o'clock, or failing that, we can work an extra hour tonight."
✓ Grammatically correct
News & Media
Science
Alternative expressions(20)
or alternatively
if that doesn't work
otherwise
in the alternative
alternatively
as a second option
as a fallback
either thus
or lack thereof
either rather
or the absence thereof
or absence thereof
by one means or another
either otherwise
in either case
one way or another
either alternatively
either then
either perhaps
or without it
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
60 human-written examples
Or failing that, ask Rihanna instead.
News & Media
Or failing that, where are the historical examples?
News & Media
Or failing that, I'd at least have expanded my reading.
News & Media
Or failing that, he wanted a trade, and never mind those proclamations of undying love for Chicago.
News & Media
So here, I present: How To Write A Column: - Do your research or, failing that, don't, and wing it.
News & Media
Or, failing that, why not a free Blu-Ray disc of the buyer's choice?
News & Media
Or, failing that, how to get really, really high.
News & Media
Or, failing that, explode.
News & Media
or failing that, clarityn...".
News & Media
Or failing that, bourbons.
News & Media
Or failing that, 2C.
News & Media
Expert writing Tips
Best practice
Use "or failing that" to clearly present an alternative when the first option might not be feasible. This helps to provide a contingency plan and maintain clarity in your communication.
Common error
Avoid using "or failing that" when the suggested alternative is illogical or completely unrelated to the initial proposal. Ensure the second option is a reasonable and practical substitute.
Source & Trust
88%
Authority and reliability
4.6/5
Expert rating
Real-world application tested
Linguistic Context
The phrase "or failing that" functions as a conjunctive adverbial to introduce an alternative course of action or option when the initial one is not possible or successful. Ludwig examples demonstrate its use in various contexts, from offering alternative solutions to suggesting different approaches.
Frequent in
News & Media
78%
Science
10%
Formal & Business
5%
Less common in
Academia
3%
Encyclopedias
2%
Wiki
2%
Ludwig's WRAP-UP
In summary, the phrase "or failing that" is a versatile conjunctive phrase used to introduce an alternative when the first option is not feasible. It maintains a neutral tone suitable for various contexts, predominantly appearing in news and media, but also in scientific and formal business environments. Ludwig AI confirms its grammatical correctness and practical use in written English. When writing, remember that it's crucial to ensure the alternative solution is a logical and viable substitute. While "otherwise" or "alternatively" can be used as substitutes, "or failing that" explicitly implies the potential failure of the initial option, adding a layer of contingency to your statement. Finally, avoid using "or failing that" when the alternative is completely unrelated to the first proposal.
More alternative expressions(10)
Phrases that express similar concepts, ordered by semantic similarity:
or alternatively
Focuses on presenting a different option without necessarily implying failure of the first.
as a second option
Directly states that the suggestion is a secondary choice.
or if that doesn't work
More explicit about the potential failure of the initial option.
if that's not possible
Highlights the possibility of the first option being unachievable.
otherwise
A general term indicating a different course of action if the preceding condition is not met.
as a fallback
Emphasizes that the second option is a backup plan.
if the former fails
Explicitly refers to the failure of the first option.
in the alternative
A more formal way of presenting an alternative, often used in legal contexts.
should that not succeed
More formal and emphasizes the potential lack of success of the initial action.
or as a last resort
Indicates that the alternative should only be considered after all other options have been exhausted.
FAQs
How can I rephrase "or failing that" in a sentence?
You can use alternatives like "or alternatively", "if that doesn't work", or "otherwise" to convey a similar meaning, depending on the context.
Is "or failing that" formal or informal?
The phrase "or failing that" is generally considered neutral and can be used in both formal and informal contexts. However, more formal alternatives such as "in the alternative" may be preferred in highly formal settings.
When is it appropriate to use "or failing that"?
Use "or failing that" when you want to present a secondary option if the first one is unlikely to succeed or is not possible. It's suitable for providing a clear contingency plan.
What's the difference between "or failing that" and "otherwise"?
"Or failing that" specifically implies that the first option has a risk of not succeeding, whereas "otherwise" simply introduces an alternative action if the initial condition is not met, without necessarily implying failure.
Editing plus AI, all in one place.
Stop switching between tools. Your AI writing partner for everything—polishing proposals, crafting emails, finding the right tone.
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Source & Trust
88%
Authority and reliability
4.6/5
Expert rating
Real-world application tested