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Online, consumers are far less patient.
(Amazon has called the amendment "discrimination against online consumers").
When shopping online, consumers are less price-sensitive, while displaying stronger brand and size loyalty.
We also found that time scarcity has a significant influence on online consumers' fixation attention.
We examined the key characteristics of a B2C web site as perceived by online consumers.
Online consumers want to know what's hot, where to buy it and who's wearing it – instantly.
In short, online consumers are rapidly becoming just like offline consumers.
By hovering over the photos, online consumers could buy the clothing items seen on the photos.
"And from the beginning, only about 5percentt of online consumers have bought gift certificates".
Online consumers are often faced with images murky enough to be featured on "The X Files".
Online consumers are inundated not only with choice, but also with recommendations.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com