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Writing last year, Aditya Chakrabortty posted that we should seriously start looking at other indicators: For all its prominence, GDP is only one yardstick of economic performance and it is no guide to social progress.
Trump Hotels recently reported a second-quarter loss of $17.6 million, or 59 cents a share, compared with a loss of $10 million, or 46 cents a share, in the period a year earlier -- one yardstick of just how badly the company has been performing.
One yardstick of yeast longevity--called replicative life span--counts how many times a cell can produce a budding daughter cell.
One yardstick of international popularity is a country's annual tourist count.
But the inclusion of graduates' earnings as one yardstick of effectiveness belongs to a broader trend of seeing college in pecuniary terms that could easily go too far.
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(That sum, however, is just one yardstick to measure the value of the social game market, as most yuan are being made outside the social game sector, i.e. through "traditional" online games – which aren't played within social networks – or through avatar-related sales in instant messaging services).
One yardstick is the number of business startups.
Rivals such as Next, and M&S, are far more profitable than John Lewis but Iain Hasdell, chief executive of the Employee Ownership Association, says that is only one yardstick with which to measure success.
One yardstick that is never used but should be, is the simple ratio of market capitalization to pay.
By at least one yardstick, the networks aren't doing that badly.
One yardstick, however, remains more or less unyielding: the death rate in Dubna, like the rest of Russia, has yo-yoed in tandem with the nation's upheavals and the resultant emotional stress.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com