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The story of the past 50 years has been one of consumer preferences shifting in response to some shock.
To think in binary terms of advertising and subscription fees is to frame the problem solely as one of consumer action.
To the companies involved in selling these altered versions -- or software that does the altering for you -- the question is one of consumer choice.
Meantime, however, it feels one of the places key places in which one of consumer electronics' key innovators is playing catch up, big time.
Hughes shows how the book emerged at a time when housewives were struggling to reconcile a vanishing "hand-made" world with a new one of consumer choice.
Similar(55)
Rising food prices are consistently one of consumers top financial concerns, and now new Which?
The picture-sharing network has become one of consumers' favourite social networks – and a winning marketing tool for small businesses.
Food is also one of consumers' most important budget items, one that can be adjusted but never eliminated.
Rising energy prices are consistently one of consumers' top financial concerns so it is right to help people save money by making their homes more energy efficient.
Tom Lyon, energy expert at online price comparison site, uSwitch.com, said billing issues were one of consumers' biggest gripes, with one-fifth of households being billed incorrectly by the wider industry last year and companies taking longer than ever to resolve complaints.
One of consumers' biggest missteps "is in the interpretation of data, not so much the data itself," Babb says.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com