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Self-discrepancy theory suggests that the discrepancy between one's actual self and one's ideal self on any variable, such as weight or attractiveness, motivates people to try to achieve that ideal (Jacobi & Cash 1994).
Identification of gaps between one's IDEAL self and REAL self.
This Orwell is one's ideal self, braver and more cleareyed than the real one (and a better, harder-working writer), but always there as an aspiration.
Augmented reality technology like ModiFace unlocks the true purpose of cosmetics: expressing one's ideal self.
The Ideal L2 Self is described by Dörnyei (2009), as being the part of one's ideal self that is specific to the L2.
And as "real" as those shared moments may be, there is a selectivity involved in designing one's ideal self, rather than exposing all there is to bare.
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In the end, a great mentor will honor the mentee's ideal self and career dream (not the one he's invested in or the one that mirrors his own career).
One study found that compatibility between a celebrity endorser's image and a person's ideal self was associated with higher advertisement ratings and greater purchase intention.
How to maintain one's ideal weight.
Depressive symptoms are associated with low self-esteem, which can result from the existence of a large discrepancy between one's perceived body and one's ideal body.
The study suggests that the ability to constantly edit information about the self towards one's notion of our ideal self explains why participants who edited their profile during the experiment reported the highest levels of self-esteem.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com