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The margins on software are unbelievable, because there are no marginal costs whatsoever.
And because of their belief in freedom-of-software, their solutions will, no doubt, be made freely available.That, according to Dr Stefik, means that rights-management systems based purely on software are, in the end, unlikely to be sufficient.
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The Department for Work and Pensions (DWP), one of Whitehall's two biggest spending departments on software, is to trial the use of open source software next year.
Analysts said it was a sign that business spending on software was on the upswing.
Around the same time, as corporate spending on software was slowing, executives began investing heavily in the Internet.
Once again, this would favour America, where spending on software is higher than in countries with less advanced information technology.In September, Britain's national accounts will change to count business software spending as an investment.
That emphasis on software is helpful in two ways.
While corporate spending on software is up a mere 10% for the first half of the year, Salesforce.com's revenue has doubled, to $14 million.
All the emphasis on software is aimed at boosting Apple's sales in the software segment, which at $121 million accounted for less than 9% of sales and about the same percentage in the year-ago quarter.
Instead, he was eager to discuss larger companies like Microsoft and SAP, and he said their moves to on-demand software are a testament to Salesforce's success.
These so-called automatic referrals, based on matching software, are akin to the notification procedure.
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