From the 1980s onwards, like with other global companies, one of its strategies for survival, along with capitalising on its archive sales and transferring them to the internet, has been the reinforcement of its brand.
He is currently working with the BBC on its archive project.
Splatoon might be only a slight step in the right direction for Nintendo, a company that's traditionally leant on its archive of veteran characters for new-title inspiration, but progress is progress.
MoMu is also looking for space to show more of its archives on a permanent basis; is expanding the number of touring exhibitions; and in 2013 is planning an exhibition on the 50th anniversary of the Fashion Department, charting the history of the institution and its designers.
Autoweek, which is owned by Crain Communications, is taking a different, and more hands-on, approach to its archives.
Although the ideas behind Facebook Graph Search aren't entirely original — Google can do similar things in limited domains, such as shopping, and Wolfram Alpha can do math (and draw graphs) based on data in its archives — it really is likely to change the way many people think about search.
Emily Bell, the director of digital content at Guardian News & Media, said the smart thing for the BBC to do would be to close down BBC3 and BBC4, and focus its energies on digitising its archive and on-demand.
The potential for Quora to one day monetize on its deep archive of evergreen content may be what attracted Tiger Global to it.
The published correspondence only runs as far as 1991 because the BBFC has imposed a 20-year rolling embargo on its written archives.
Recently, the magazine posted every cover dating back to its founding on its online archives.
