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Still, the collapse of the shadow banking system means junk-rated companies have less access to loans on attractive terms.
It was no trouble at all to persuade an insurance man to take offices on attractive terms, in the night school building.
It also allows them to offer loans at low interest rates or leases on attractive terms, perhaps packaged with insurance or maintenance.
"We believe the sale of Hair Club represents an opportunity to exit a noncore business on attractive terms," Joel Conner, the chairman of Regis, said in a statement.
Or the Chinese could be offered the opportunity to invest in another high-technology project on attractive terms, such as High Speed 2. So, while Hinkley could finally become a reality, the debate about nuclear power stations is far from over.
If a startup has closed an equity round, then debt may be available on attractive terms.
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Mr. Borders was able to attract initial investment on very attractive terms from blue-chip investors, including Benchmark Capital, Sequoia Capital, Goldman , Sachs and CBS
Interest rates have been kept at ultralow levels, and liquidity has been sprayed at banks on incredibly attractive terms.
The main beneficiaries of the restrictions are Earthlink, Microsoft's MSN service and smaller Internet providers that will be able to provide service over Time Warner's cable systems on particularly attractive terms.
After the convulsions of last fall, when seemingly impregnable financial institutions fell and cash all but vanished from many areas of commercial life, borrowers with decent credit — from home buyers to corporations — are finding money available on increasingly attractive terms.
In much the same way that Amazon and Netflix have done, banks will have to make investments to better understand emerging customer segments like the overbanked, and work to find ways to capture relevant components of the relationship on economically attractive terms.
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