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Just six months ago, George Osborne launched a consultation on a levy.
New Labour, initiating Crossrail, did successfully insist on a levy and a supplementary contribution from the business rate.
Parker replies: "The funding of the ASA has always relied on a levy, a 0.1% levy, paid for by companies buying advertising.
George Osborne is currently working on a levy on banks' balance sheets that is expected to bring in £2bn a year and has not ruled out another tax on pay and profits.
"We've left it to the discretion of the state so that they can look at a number of mechanisms at their disposal, whether it's on a levy per start, or whether they decide to use another funding mechanism," said Iuliano.
The Treasury spent the summer consulting on a levy that would consist of a charge of 0.04% of a bank's total balance sheet in the first year rising to 0.07% to recoup the targeted £2.5bn by 2013-14.
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The idea of a levy on law firms to fund access to justice is not new.
When environmentalists first mooted the idea of a levy on plastic bags, plenty of eyes rolled.
The Labour Party is pushing for a levy on the payday industry to fund credit unions.
Though the committee also went further — calling for a levy on social media to defend democracy.
Cyprus yesterday agreed to a levy on some deposits at the Bank of Cyprus, Reuters reports.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com