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That's how Procter & Gamble came up with the olfactory equivalent of a jukebox.
Schwieger has abstracted it, creating the olfactory equivalent of a Roy Lichtenstein canvas.
Giorgio Armani perfumes have one of the industry's cleanest signatures — a matte smoothness, the olfactory equivalent of brushed platinum.
Neither sexually confident enough to be blowsy and potent, nor classy enough to be crisp and aromatic, they are the olfactory equivalent of the nice, boring partner you take home from school to meet your parents before meeting someone more interesting and filthy at university.
He can do crass (the mesmerizing neon mango Serpentine for Roberto Cavalli), he can do a supercommercial American mall style (Truth for Calvin Klein, the olfactory equivalent of "The Da Vinci Code") and he can do excellent high-end luxury (Noir de Noir and Tuscan Leather, both for Tom Ford).
"People told us this was a technology ahead of its time," says Dr Lancet.A third type of smell technology does not detect or reproduce smells, but prevents the sense of smell from working providing the olfactory equivalent, in other words, of a blindfold or earplugs.
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This led us to conclude that olfactory interference is equivalent in nectar and pollen foragers, which suggests that olfactory interference is not affected by sucrose sensitivity.
gambiae antennae might possess a very slight advantage in OR-mediated odor sensitivity, our transcriptional data largely agrees with the comparative morphologic study to imply that that both species share equivalent olfactory capabilities [ 62].
A future challenge will be to test dogs on an transposition olfactory-based task equivalent to the visually-based task examined in the current study.
It can get into their olfactory system so the fish equivalent of a nose and really mess with their ability to utilize their ecosystem properly".
In 1991 Buck and Axel jointly published their seminal paper, based on research they had conducted with laboratory rats, that detailed their discovery of the family of 1,000 genes that encode, or produce, an equivalent number of olfactory receptors.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com