The entrance of large companies can also spur local branches of smaller banks to broaden offerings.
BuzzFeed, which has 900 employees, is expanding into tech business news, as it seeks to broaden its offering from viral news aggregation.
There's a lot lot in the Rakuten ecosystem that's going to allow us to to broaden that offering, which means that we can add more value for for our merchants and our retail partners," he says.
If Payoneer has been given the green-light to broaden its offering to include Virtual US Accounts, it has probably handled compliance issues to the satisfaction of its bank, which must have kept a particularly close eye on it from day one.
Looking at Uber, Airbnb, and the many messaging apps currently dominating their sector, it is apparent that if you attract enough users to a service, it becomes possible to broaden an offering and open multiple new monetization streams with external partners.
Worksman's battle plan has been to broaden its offerings.
They had purchased a company in Utah that does marketing analytics so it really allowed them to broaden their offerings.
Internet infrastructure companies like Inktomi have to broaden their offerings to match the demand for rich media delivered over the Web.
Micron Electronics Inc., the No. 3 direct seller of personal computers, said yesterday that it had bought the assets of an Inacom Corporation subsidiary to broaden its offerings for government clients.
Credit Suisse bought the firm, known as the leading underwriter of junk bonds, to broaden the offerings of its investment banking division, Credit Suisse First Boston.
