Ms. Carbonell likens Soap.com to a spate of businesses offering convenience, among them FreshDirect, Netflix and Zipcar.
Chuck Harris, the company's president, says it attracts companies by offering convenience to employees and cost savings to employers.
Whether they're offering convenience or nostalgia, one thing is certain: they're not really doing it for you.
Uber gobbled up market share by offering convenience but also by subsidizing the end user's experience with investor capital.
For Alex Niemczewski, the CEO of BallotReady and the third featured speaker, engaging voters is about offering convenience at no cost.
The cards can be read wirelessly from 20 feet, offering convenience to travelers but raising security and privacy concerns about the possibility of data being intercepted.
Its chief executive, Dalton Philips, said the weak trading over Christmas underlined the need to improve its online offering, convenience stores and promotional activity.
By offering convenience and consistent quality to big companies with many offices, Mr. Zell believes, they will start to view those offices as something more than a commodity chosen chiefly by price and location.
The revenue growth strategy called for Mobil to expand sales outside of gasoline by offering convenience store products and services, ancillary automotive services (car washes, oil changes, and minor repairs), automotive products (oil, antifreeze, and wiper fluid), and common replacement parts (tires and wiper blades).
Places merely offering "convenience gambling" are truly susceptible to competition from Indians offering the same product.
