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Yet too partisan an approach risks turning off centrist voters.
Polls show that Mr. McCain's running mate, Gov. Sarah Palin, has turned off centrist independents.
And many observers later blamed Buchanan for scaring off centrist and swing voters, and contributing to Bush's defeat.
If that happened, Bloomberg would then have the opportunity to skim off centrist voters from both parties.
There is a lot of pressure on the left to come up with convincing and attractive policies that don't put off centrist voters.
Though it has been clear for months that the politically potent group would work to defeat Vice President Al Gore, there had been questions about whether it would endorse Mr. Bush because of concerns among some Republicans that the group's backing could turn off centrist voters and women.
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Republican strategists used to assume that social issues were a vote-winner for them; now they seem to worry that too much righteous talk will put off centrists by making the party seem unpalatably moralising.
As he has barnstormed through Pennsylvania, Ohio and Michigan in recent days, Mr. Bush has succeeded in firing up huge rallies of dyed-in-the-wool Republicans, energetically conveying conservative ideas without using conservative buzzwords that might turn off the centrist Democrats and independent voters he also needs to win.
A11 Bush Picking Words Carefully Gov. George W. Bush continued a barnstorming tour through Pennsylvania, Ohio and Michigan, often sounding like a Democrat as he conveyed conservative ideas without using conservative buzzwords that might turn off the centrist Democrats and independent voters he needs to win.
Rush has a massive following -- an estimated 20m listeners -- but is unlikely ever to run for office, has no substantive policy ideas, and turns off the centrist voters the Obama needs in his corner during the ongoing stimulus and budget fights in Washington.
He needs to hold on to every last one of them if he is to win again.To fend off the centrists, Mr Netanyahu has begun depicting them, as he does Labour, as "left", which he intends as a pejorative term denoting a dearth of patriotic spirit.
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