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"It's the psychology of risk perception.
Although hard data do influence thinking, the psychology of risk perception is complicated.
MICHAEL SPECTER: The answer to that question is, like so many, a matter of risk perception.
These subconscious patterns of risk perception also seem to affect the judgments of the people who bring us the news.
Scientists have been studying the psychology of risk perception far longer than we've been tinkering with DNA.
This is dangerous hubris, but a common phenomenon of risk perception.
He spoke of the changing nature of risk perception in our culture, how we are becoming less and less tolerant of risk, and how this has unexpected consequences.
Table 3 shows the specific measurement of risk perception.
The measurement of risk perception in this study draws from the psychometric paradigm of Slovic (1987) that measures the dimensions of risk perception using ratings.
Such exaggerations of risk perception influence policy-making and the development of appropriate strategies for mitigating and managing the risk.
Values and feelings contribute to the more subjective concept of risk perception.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com