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Conversely, consumers spread more and more negatively valenced WOM about original products that are not useful compared to less original products with the same level of low usefulness.
Our findings motivate advice on how to reduce the proportion of low usefulness comments.
The output of social design feedback can also be littered with comments of low usefulness.
Therefore, the successful implementation of social design feedback depends on our ability to either reduce the proportion of low usefulness feedback or to filter out low usefulness comments.
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Given the large volumes of low-usefulness comments, filtering participants on individual differences may be a possible way to improve the ratio of high-usefulness feedback.
However, to check whether the analysis would have yielded a different result if we had chosen a different calculation, we also replicated our analyses using mean usefulness rating (as outlined above) and number of usefulness ratings above 5 (a measure which disregards the number of low-usefulness scores provided by an individual).
The diagnosis of LDIE based on MDLC may be challenging because of a relatively low sensitivity of major criteria, which is associated with early antibiotic therapy and low usefulness of minor criteria.
The comparatively low usefulness of CT-scans in abdominal complaints may express the complexity of diagnostics in these cases.
The low usefulness of these questions might be attributed to the fact that these questions are very general and have little relation to the question in the discussion topic 1 ("Should we stop producing nuclear energy and develop renewable energy instead").
Index of individuality (II) was calculated as CVI/CVG whereby a low value (<0.60: high individuality) indicated a low usefulness of population-based reference intervals, whereas a high value (>1.40: low individuality) indicated a high usefulness of population-based reference intervals, particularly when an unusual result was repeated for verification.
This was confirmed by the item Delta coefficients ranging from low (usefulness and detail of information; Delta = 0.71) to highly discriminating (written information; Delta = 0.93).
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com