He is director of industry analysis, not an analyst.
"Pricing is coming down dramatically," said Sean Wargo, the director of industry analysis at the association.
But Haig Stoddard, the manager of industry analysis at Ward's, was more concerned about the industry's short-term health.
"There's no doubt that it was a failure," agreed Haig Stoddard, manager of industry analysis at WardsAuto.com.
"Most consumers are not audiophiles," said Ross Rubin, director of industry analysis at the NPD Group, a research firm.
"Congestion on your line matters," said Ross Rubin, director of industry analysis for the market research firm NPD.
"The three-year-old large S.U.V.'s are feeling it the worst," said Jesse Toprak, director of industry analysis for Edmunds.com, an auto-research Web site.
"If you don't have the best of credit they're really going to be scrutinizing the deal," said Jesse Toprak, executive director of industry analysis at Edmunds.
"They have nothing really in their arsenal to compete right now," said Jessica Caldwell, director of industry analysis at the car-buying Web site Edmunds.com.
Sound bars are the only expanding part of the home theater audio segment, according to Steve Koenig, the Consumer Electronics Association's director of industry analysis.
James N. Hall, vice president of industry analysis for AutoPacific, which provides consulting services for the auto industry, said: "I believe it's better for the customer.
