What she's saying and doing should be the norm, where women can talk about their sexual exploits, their imperfect bodies and it isn't classed as vulgar or improper.
"It's a sad situation when our prime minister feels himself to be powerless but, unfortunately, that seems to be the norm where the Liberal Democrats are concerned.
Gluck would like to see a holistic health model become the norm – where regular blood tests, advice on diet and exercise, and psychotheraputic interventions sit within medical practice.
"We all take pride in going against the norm, where clubs lose millions of pounds and need owners to pump money in," Jenkins says.
Drummond also wants the outgoing runner's arm to be back and turned slightly out, a slight adjustment from the norm, where runners hunch over and unnaturally throw their hands behind them.
But we rarely ring the buzzer: in a town where transience is common, where newcomers are the norm, where we know not to get too attached to that new Italian place on the corner, we tread lightly once someone new has moved in to our former space.
This is a state of exception, but far from being a period outside the norm where standard rights do not apply, it presents a chance for a lack of rights to be properly inaugurated into the law once the exception, the Olympics, is over.
According to Burnham, fascism, Stalinism and Franklin D Roosevelt's New Deal were all products of this transformation, and there was no use struggling against the world that was coming into being – a world where state ownership of the means of production had become the norm, where sovereignty had shifted to a bureaucratic elite, and where the globe was divided into rival superstates.
Perhaps because Hakim's ideal society would be one where cosmetic surgery was the norm, where sexuality was flaunted and where the ugly, the overweight, the depressed or the mentally ill became trampled-on Untermenschen who worked for the public sector ("All studies find a higher concentration of attractive people… employed in the private sector than in the public sector," Hakim notes breezily).
But Sandusky's insight, if you want to call it that, was that the culture of football could be the greatest hiding place of all, a place where excessive physicality is the norm, where horseplay is what often passes for wit, where young men shower together after every game and practice, and where those in charge spend their days and nights dreaming only of new defensive schemes.
