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Behavioural change can be facilitated through a wide range of policies and measures, monetary and non-monetary incentives.
Some individuals are motivated by monetary incentives whereas others are by non-monetary incentives.
Non-monetary incentives are rewards which do not involve money or financial commodities.
This poses challenges for universities and policy makers because providing non-monetary incentives is more difficult.
D'Este and Perkmann (2011) also suggest that universities should focus on non-monetary incentives to foster academic entrepreneurship.
In broad terms, non-monetary incentives can be divided into three categories namely entertainment, service, and social incentives.
However, some non-monetary incentives depend on the nature of the task or the identity of the requester [39].
Experiment 1 shows that subjects exert high effort even if there are no monetary incentives, suggesting that non-monetary incentives are contributing to their effort choices.
3. Offer non-monetary incentives.
Several states have established incentives and tax exemptions for BEVs and PHEV, and other non-monetary incentives.
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Two studies[ 23, 40] examined the effects of non-monetary incentives on retention and found no increase in retention.
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