The USA men's ice hockey team for the Winter Olympics had to backtrack after calling up a 67-year-old Canadian non-skater by mistake.
It's sneered at a little for being the type of shoe that non-skaters use – non-skaters like Emily – but it's up there with Vans and Fallen as a "proper" skate shoe.
Although Tony Hawk is the name that most non-skaters know, he is not the person most often cited by the interviewees as the most influential.
It is, to non-skaters, absurd in the way that all pursuits taken to an extreme are absurd, and which is, of course, a large part of its appeal.
Chris Haslam can "switch laserflip" ten stairs and bring his teammates to their knees, but non-skaters will only see a sea captain-looking guy flying in the air with a board whirling underneath him.
Although skateboarding has waxed and waned in popularity since the 1950s, skateboarding fashion has taken on a life of its own, with Vans' sales on track to hit $2bn£1.19bnbn) this year as more non-skaters embrace its uniform of chunky-soled trainers, T-shirts and hoodies.
We wrapped up the day in the streets, hitting whatever crazy, non-skater built architecture we happened to come across.
This looks very different to you than it does to non-skaters.
King of the Road is the skate comp that skaters respect most, and non-skaters can best appreciate.
Rieder possessed an effortless style and served as an inspiration for countless people, skaters and non-skaters alike.
Back then, skateboarding had some mainstream appeal but it was largely subversive and misunderstood by most non-skaters.
