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Giving every child a tablet computer is a nice gimmick, but it is unlikely to be the key to educational excellence.
Phillip Noyce, whose better films include Dead Calm, Rabbit-Proof Fence and Salt, exploits a nice gimmick rooted in the story's mythos.
This nice gimmick still raises the question of the different standard applied when Wesley So was defaulted for writing similar self-help messages in the US championship.
If you were being uncharitable, it's as if the label commissioned two videos that both turned out a bit boring so they thought it might be a nice gimmick to have them play back to back.
As such it's a nice gimmick, but if you do turn it off I suspect it won't be coming back on.
Until we get actual AR helmets on the market, though, AR will mostly remain a nice gimmick that makes marketers happy, but mostly leaves consumers cold.
Similar(54)
His ad hoc photo business seems a nice little gimmick, except for the fact he has no means of printing or distributing the photos.
She called The Rocketeer "a benign adventure saga that has attractive stars, elaborate gimmicks and nice production values everything it needs except a personality of its own".
"Gimmicks are nice, but at the end of the day it's rent and parking" concessions that seal a deal, Johnston said.
As Deondra put it: "It's nice we have a little gimmick.
On the runway it just looked like a weird gimmick, when perfectly nice tailored clothes were dressed up with rosettes whirling around the shoulders of a sleek white coat that was (just) wearable.
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