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Free sign up'next big thing' is a perfectly usable phrase in written English.
You can use it to describe something that is the hot new topic, trend, or invention that is creating a lot of excitement. For example, "Many people are calling virtual reality the next big thing in entertainment."
Dictionary
next big thing
noun
The most recent fad or trend.
Exact(55)
The next big thing?
Next big thing?
It next big thing.
What's your next big thing?
Or the next big thing?
What will be the next big thing to improve performance?
Mortgages may be the next big thing.
Montenegro, apparently, is the next big thing.
Is Yiddish literature the next big thing?
What's the next big thing?
Next big thing Indoor gardening.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.
Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com