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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
next big thing
Grammar usage guide and real-world examplesUSAGE SUMMARY
'next big thing' is a perfectly usable phrase in written English
You can use it to describe something that is the hot new topic, trend, or invention that is creating a lot of excitement. For example, "Many people are calling virtual reality the next big thing in entertainment."
✓ Grammatically correct
News & Media
Science
Academia
Alternative expressions(20)
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
55 human-written examples
The next big thing?
News & Media
Next big thing?
News & Media
It next big thing.
Academia
What's your next big thing?
News & Media
Or the next big thing?
News & Media
What will be the next big thing to improve performance?
Science
Mortgages may be the next big thing.
News & Media
Montenegro, apparently, is the next big thing.
News & Media
Is Yiddish literature the next big thing?
News & Media
What's the next big thing?
News & Media
Next big thing Indoor gardening.
News & Media
Expert writing Tips
Best practice
Consider the context of your audience; while suitable for journalism and business, use more precise terms like "paradigm shift" in highly formal academic papers.
Common error
Avoid using the phrase to describe incremental updates. If the subject is not truly revolutionary, it can make your writing seem hyperbolic or derivative. Reserve it for significant shifts to maintain credibility.
Source & Trust
91%
Authority and reliability
4.8/5
Expert rating
Real-world application tested
Linguistic Context
"Next big thing" functions as a complex noun phrase, often acting as a predicate nominative to classify a subject as highly significant or trend-setting. Ludwig AI confirms its status as a recognizable idiomatic construction used to frame future expectations.
Frequent in
News & Media
65%
Business & Tech
20%
Academia
10%
Less common in
Science
3%
Wiki & General Knowledge
1%
Formal Legislation
1%
Ludwig's WRAP-UP
"Next big thing" is a cornerstone of modern predictive writing and trend analysis. Ludwig AI demonstrates that the phrase is used across a vast array of prestigious domains, from The New York Times to Nature, to highlight potential breakthroughs in fields ranging from quantum dot solar cells to digital finance. While it can occasionally border on cliché if used without substance, it remains a powerful linguistic tool for signaling importance and market potential. As Ludwig AI suggests, the phrase is most effective when used to prompt deeper investigation into whether a specific innovation truly has the staying power to redefine its industry.
More alternative expressions(10)
Phrases that express similar concepts, ordered by semantic similarity:
newest trend
More descriptive of social or fashion movements rather than technological shifts.
next wave
Suggests a broader movement involving multiple related developments.
game changer
Emphasizes the impact and transformation caused by the item rather than its status as a trend.
next frontier
Suggests a new area of exploration or a major technological boundary.
rising star
Often used to describe people or specific stocks rather than concepts or technologies.
breakthrough
Focuses on the scientific or technical achievement itself.
innovation
A more formal and technical term for a new development.
market disrupter
Specifically targets the business impact of a new product.
cultural phenomenon
Focuses on the widespread social adoption of an idea.
successor
Specifically refers to what replaces a current standard.
FAQs
What can I say instead of "next big thing"?
You can use alternatives like "newest trend", "game changer" or "rising star" depending on the context.
Is "next big thing" a formal expression?
It is widely accepted in professional journalism and business settings, as seen in publications like The New York Times and Forbes. However, it may be considered slightly informal for strictly academic or scientific peer-reviewed journals.
How do I use "next big thing" in a sentence?
It is typically used after a linking verb or as a direct object. For example: "Many analysts believe that decentralized finance is the "next big thing" in global banking."
What is the difference between "next big thing" and "game changer"?
While the "next big thing" refers to the trendiness and anticipated popularity of a subject, a "game changer" specifically refers to something that fundamentally alters the existing rules or structure of a situation.
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Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Source & Trust
91%
Authority and reliability
4.8/5
Expert rating
Real-world application tested