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"new fad" is a correct and usable phrase in written English.
It is often used to refer to a trend or craze that has recently become popular. Example: "The new fad of drinking celery juice every morning has taken the health and wellness community by storm."
Exact(59)
USA Today, that bastion of hard news, is covering a new fad popular with the kids called "B-logging".
Humorous article about the new fad.
Something else will become the new fad.
Another editorial was headlined " 'Democratic reform': New fad of subversion".
It is not an entirely new fad, either.
In one segment, he took aim at the new fad of plastering Sisi's face on sweets.
Some new fad, perhaps, from the IMF or the World Bank?
"This is a silly new fad a couple of people are doing," said Cmdr.
The show is interesting but unlikely to precipitate a new fad for frottage.
But it is not just a new fad made possible by epublishing.
The New Yorker, September 29 , 1928P. 50 Humorous article about the new fad.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com