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The parent group buries all CNN financial information inside its general networks division.
But Mr. Parsons, and Jeffrey Bewkes, chairman of Time Warner's entertainment and networks division, were wary of Bertelsmann.
She is an accounts manager in San Francisco for the communications networks division of Siemens, the German electronics conglomerate.
Operating income for the media networks division was down 40percentt, because of lower advertising revenues, to $288 million.
"The networks division is going in the right direction," said Hakan Wranne, an analyst with Swedbank in Stockholm.
Clear Channel's Premiere Radio Networks division dominates the market with major talk hosts like Rush Limbaugh and Sean Hannity.
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"There was no direction, and way too many people running it," according to Ken Lowe, then in charge of E. W. Scripps's modest cable-networks division.
That is why France Telecom recently rebranded its Wanadoo broadband division and Equant corporate-networks division to align them with Orange, its far stronger mobile-phone brand.
After that will come integrations of Bing into shows on networks that are part of NBC Universal as well as on cable channels that are units of the MTV Networks division of Viacom.
Live commercials "feel urgent and fresh, not like another canned thing," said Mr. Schuurmans, whose network is part of the MTV Networks division of Viacom.
The VH1 cable network, New York, part of the MTV Networks division of Viacom, signed a two-year partnership agreement with the Global Fund to Fight AIDS, Tuberculosis and Malaria to raise awareness about H.I.V. and AIDS.
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