The promotion uses a technology developed by a company named DoDots Inc. to offer visitors to the ABC Web site (www.abc.com) an opportunity to download directly to their desktops small packages of Internet content, called ABC Dots, with network themes ranging from video clips and a calendar to games and a news ticker.
The themes encompass the three challenge streams (Fig. 3): Fig. 3 Network themes and challenge streams A. Directed assembly.
Some products are highlighted according to theme (see the section below for information about network themes), in Fig. 2, which will result from potential breakthroughs over the next 5 50 years.
Disney, based in Burbank, Calif., includes the Disney movie studio, the ABC television network, ESPN cable television networks, theme parks and merchandising.
It owned MTV Networks, Paramount's film and television units, Showtime Networks, theme parks and a dozen television stations (see chart, p. 54).
It would propel Comcast from a business it knows well, cable, into businesses it has relatively little experience: media networks, theme parks, movie and television production and merchandising to children.
Little news emerged from yesterday's regularly scheduled board meeting, which was being touted as a pivotal event at a time when the company has been hit hard in all three of its major business segments: media networks, theme parks and film.
The $10 billion project is an astonishingly vast network of theme parks and entertainment complexes that will employ some 300,000 people when completed in 2018.
"I might work somewhere else but this is where I live," Ms. Vergara said, echoing the network's theme of the day, "Latinos Live Here".
