Exact(27)
The narrative was crosshatched with mini-narratives, requiring a network audience to pay close attention — something generally demanded only of cable viewers.
But Wednesday night's network audience was smaller than the 16.5 million who watched Al Gore accept the nomination for vice president at the 1996 Democratic convention.
If the mass network audience that still gathers for the Big Three disperses, might not the niche alternatives, like cable news channels and newspapers, inherit the earth?
The last bastion of the big network audience is the Super Bowl and other live events like the Grammy Awards and the Academy Awards.
Night 2 of the Republican convention, covered in part by NBC, CBS and ABC, drew a network audience of 15.1 million people.
And some TV executives ridiculed NBC's decision to use "The Voice" as a lead-in for a new dramatic series, "Smash," about the making of a Broadway musical, which they deemed too sophisticated to appeal to a broad network audience.
Similar(30)
But even if you have only one tuner, the TiVo doesn't consider it a conflict when one requested show starts at 8 p.m. and another ends at 8 03 (a sneaky network audience-retention tactic); it just records as much of the overlapping show as it can.
Producers don't need to rely on massive network audiences.
Would network audiences balk at potentially shorter seasons?
By 2008-9, the network audiences tilted decisively, like Fox's.
Yes, the audience watching any one channel now is a small fraction of network audiences 15 years ago.
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