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In order to design a product that meets customers' real needs, designers must understand the customers and their work practice.
If the United States aims to produce more and import less, it needs designers and inventors of things to be produced.
It needs designers who are more interested in what goes on with the inside of a jacket than what is added to the outside.
If, as Hewitt and Rosy Greenlees, executive director of the Crafts Council both remark, Britain needs designers and manufacturers, then craft is a uniquely valuable form of three-dimensional learning.
Because you wonder if menswear really needs designers – if men really demand anything other than simple-minded sportswear and a well-tailored suit (or indeed not, if the price is right)?
Due to consumers' increasingly nuanced emotional needs, designers must replace their traditional role as independent 'style dictators'— in which they create product based on personal whims and biases in the hopes their work will appeal to consumers with that of 'designer-as-social scientist' whose research into consumers' demographics and psychographics underpin all subsequent design proposals.
Similar(52)
Although both conventional and DfE-oriented designers considered consumer needs, designer's narratives suggested that environmental considerations were central to consumer needs and market trends of DfE-oriented textile products.
For systems innovation, businesses need designers and creative people.
Beyond scoring a free outfit, why do intelligent, attractive actresses need designers?
To respond to such a need, designers need to access geographical information that able them to integrate territorial specifications in a proper way.
We also need designers cognizant of the brain's weaknesses, who strive to eliminate or minimize unnecessary distractions, such as beeps for e-mails, bouncing icons and unnecessary pop-up windows.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com