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Forbes joins several magazines that have run multiple covers the last year.
The chosen models do multiple covers – Kate Moss had three covers in 2006 alone, Cara Delevingne is on her second this year.
It is helped by factors that are catnip to hard-core collectors: It's a milestone issue (100) and has multiple covers.
Rabid fans and collectors flock toward milestones (issue No. 100!) and multiple covers (this one had nine – same story, different cover – that were available for purchase).
The posting also provides details on at least one boycott that worked: in 1996, when Marvel fans rejected the practice of printing comics with multiple covers, which drives some fans into a buying frenzy.
"We never share details about specific content with advertisers; in this case, the advertiser knew only that they were buying multiple covers in Time's election preview issue," said the spokesman, Daniel Kile.
Similar(44)
One idea roundly dismissed as a gimmick is running multiple back covers.
/ why you always lyin'?") Given that people lie all of the time, and we know about it, guys, and we all want people to know that we know, Fraser's vine caught on and inspired multiple cover versions of his cover version.
In this case, the sensor has multiple cover ranges instead [29].
The multiple cover versions include the program's theme tune, "Cosy in the Rocket" by Psapp.
The incident received significant media coverage in Norway, and Verdens Gang and Dagbladet devoted multiple cover stories to investigating the controversy.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com