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Box office boosting word of mouth buzz may be limited in the long run by the movie's failure to pick up superlative reviews, though a 70percentnt "fresh" rating on Rotten Tomatoes is nothing to be sniffed at.
The name was chosen, said Craig Woerz, a managing partner at both the Water Cooler Group and Media Storm, to invoke a holy grail among marketers: stimulating conversation, word of mouth, buzz and social sharing among consumers, a k a the water-cooler effect.
Word of mouth buzz is a marketer's holy grail.
The success of Lyft thus far has been greatly due to the word of mouth buzz that it has generated.
This is a deeper discussion of reputation and trustworthiness versus funding word of mouth buzz and viral marketing.
When I poked a little at the current "word of mouth" buzz marketing craze, word has reached me that a number of bloggers said I was "out of touch".
Similar(51)
This distribution model generated a huge amount of interest and word-of-mouth buzz around a game, boosting sales.
It's clean and elegant, and the Facebook integration should spur a bit more word-of-mouth buzz.
Kim Brandstrup's Goldberg ran for only a few nights at the Linbury Studio, but it could have sold out 10 times over on the word-of-mouth buzz.
TiVo, an American PVR pioneer, has earned itself a loyal fan base thanks to a word-of-mouth buzz about the machine's ability to transform viewing habits.
Local food bloggers haven't written about the venue, so you assume the trendy-looking crowd must be the result of contagious, word-of-mouth buzz.
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