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Justyna Jupowicz-Kozak quote

Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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most customers

Grammar usage guide and real-world examples

USAGE SUMMARY

The phrase "most customers" is correct and usable in written English.
You can use it to refer to a majority of customers, or the population of customers in general. For example, "Most customers prefer to shop online due to the convenience it offers."

✓ Grammatically correct

News & Media

Science

Human-verified examples from authoritative sources

Exact Expressions

57 human-written examples

Most customers did not.

News & Media

The New York Times

Most customers have more than one drink.

Most customers will not need to upgrade.

News & Media

The New York Times

Why do most customers lose?

Most customers waited patiently and some wandered down the pier.

News & Media

The New Yorker

In the past, most customers were middle-aged men.

News & Media

The New York Times

For most customers, though, choice is the point.

"I think most customers will go for the simpler chips.

News & Media

The Economist

He finds most customers on Craigslist, the online classified service.

News & Media

The New York Times

But for most customers comfort and religious suitability are key.

News & Media

The New Yorker

"Hybrids will be more appealing to most customers".

News & Media

The New York Times
Show more...

Expert writing Tips

Best practice

When writing about "most customers", specify which customer segment you are referring to for clarity. For example, "Most new customers prefer online registration."

Common error

Avoid assuming that "most customers" represent all customers. Acknowledge that there will always be exceptions and differing preferences.

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

84%

Authority and reliability

4.6/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "most customers" functions as a determiner phrase that modifies the noun "customers". It serves to quantify or specify a subset of the total customer population. Ludwig AI indicates that this is a correct and usable phrase in written English.

Expression frequency: Very common

Frequent in

News & Media

56%

Science

18%

Formal & Business

10%

Less common in

Wiki

6%

Encyclopedias

0%

Reference

0%

Ludwig's WRAP-UP

In summary, the phrase "most customers" is a grammatically sound and frequently used expression to denote the majority of a customer base. As Ludwig AI confirms, this phrase is appropriate in various contexts. Its primary function is to generalize common trends or behaviors within that customer base. While versatile, it is crucial to avoid overgeneralization and acknowledge potential exceptions. Consider alternative phrases like "majority of customers" or "a significant portion of customers" depending on the specific context. Sources like The New York Times and The Economist frequently employ this term, further attesting to its widespread acceptance.

FAQs

What does "most customers" mean?

The phrase "most customers" refers to a majority of the customer base of a business or service, usually implying more than 50% of the customers.

What can I say instead of "most customers"?

You can use alternatives like "majority of customers", "a large number of customers", or "a significant portion of customers" depending on the context.

How do I use "most customers" in a sentence?

You can use "most customers" to describe a trend or preference among a significant portion of your customer base. For example, "Most customers prefer our online ordering system."

Is it accurate to always use "most customers" when describing trends?

While "most customers" indicates a majority, it's important to ensure your data supports this claim. If the percentage is closer to 50%, consider using phrases like "many customers" or "a significant number of customers" for better accuracy.

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Source & Trust

84%

Authority and reliability

4.6/5

Expert rating

Real-world application tested

Most frequent sentences: