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This week, Mr. Nader started showing a television commercial (with an authentic old politics touch, his staff refused to say where the modest buy was taking place or how much was spent).
That's enough to make them a modest buy now, but keep maturities short and credit quality high in your portfolio.
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He has done some modest buying in of Sara Lee shares; the number outstanding has shrunk by 7% over the past two years.
(Last month CNN reported a modest ad buy in Maine by the pro-Romney Super PAC Restore Our Future).
The ad will run on broadcast and cable stations in New York, New Jersey and Philadelphia over the next two weeks, at a cost of $520,000, a very modest media buy.
THE DANGER IN MEDICARE VOUCHERS The reform law would help working-age people on modest incomes buy private policies with government subsidies on new insurance exchanges, starting in 2014.
THE NEXT TEST The health care reform law, starting in 2014, will provide premium support subsidies to help people with modest incomes buy private policies on new insurance exchanges.
When he started selling weekend houses in 1996, he said, prices in Sullivan County (the heart of what has traditionally been called the Catskills) were so low, he was able to help Manhattanites of modest means buy second homes.
Mr. Gillings, a sculptor and painter who earned a modest living buying and selling old records, bought the two-story brick house on Strauss Street from the Department of Housing and Urban Development in the early 1980s for $2,500.
But last week a more modest bond buying effort failed to halt the European slide.
"Frankly," she added, "the price was so modest, we bought it just as a lark.
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