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They also provide an apt metaphor for modes of strategic thinking.
However, the studies made no reference to the informal modes of strategic management.
Again, the two were interested in the determinants of strategic planning and not the modes of strategic management the small enterprises were using.
Again, the studies concentrated on the influence of external factors on firm strategic planning but did not tie the external factors to the informal modes of strategic management.
Besides, the study did not compare whether the adaptive processes led to better performance than other informal modes of strategic management which this study addresses.
Indeed, an increasing amount has been written on strategic management for small enterprises (SEs), and a number of modes of strategic management have been proposed.
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Indeed, the least employed mode of strategic management was the deliberate strategic management mode.
The smaller the enterprise, and the less entrepreneurially competent the SE manager, the more likely s/he will employ a reactive mode of strategic management and vice versa.
"Because each fallacy has, in principle, sound counterparts that are manifestations of the same mode of strategic maneuvering" it may not appear to be a fallacy and it "may pass unnoticed" (Van Eemeren 2010, 199).
The study found that the basic modes used by small enterprise were deliberate, emergent, and reactive and that the small enterprises in Kisumu County used these modes interchangeably but relied more on the reactive mode of strategic management.
Table 1 shows that most (58%) of the respondents rated the reactive strategic management mode as the most preferred mode of strategic management (N = 64, mean = 2.58) followed by the emergent strategic management mode (N = 40, mean = 2.28), and the least preferred mode was the deliberate strategic management mode (N = 9, mean = 2.22).
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