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The aesthetic middle principle contends that the designs most effective in generating purchase intentions are counterintuitively not the most attractive and strongest, but rather designs tempered to be moderately attractive and very strong or very attractive and moderately strong.
Risk-taking is tempered.
Hubris tempered by humility.
Players have tempered expectations.
Quenched and tempered.
even tempered..
They have tempered tuning.
Tempering qualities?
Compare annealing; tempering.
See also tempering.
I suggest tempering this statement.
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