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Here's how it works: Frameri has three different models of eyewear (with more to join).
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But the "commercial" can't end before we venture back to the roots of Ingri Dahl: the Popcorn model of fashionable 3D eyewear, and the company's first design.
But that camera is older and generally costlier to rent than rival digital models such as the Red One, which was developed by Jim Jannard, founder of eyewear and apparel company Oakley Inc.
"Lisa Loeb was well known for her eyewear," said Larry Leight, a founder and the creative director of Oliver Peoples, a high-end brand of eyewear.
And it now has a line of eyewear that offers the same promise.
This innovation earned WarbyParker.com the moniker "the Netflix of eyewear". See D. Wong, "GQ Calls It the Netflix of Eyewear," Nov. 29, 2010, www.huffingtonpost.com.huffingtonpost.com
Like Sir Elton and Dame Edna, he gets a lot of iconic mileage out of eyewear.
Zappos this year began selling small amounts of eyewear, watches and apparel, Mr. Lin said.
Tecatech has designed DVD players for RCA and sunglass cases for Prism, a high-end maker of eyewear.
Gucci introduced its latest line of eyewear, Gucci Eyeweb, with a viral ad campaign.
Gucci will soon produce McQueen perfumes, and there's already a line of eyewear.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com