It has been hailed as a potential savior through a two-tiered "freemium" model that would gradually lure listeners away from piracy.
Electronic Arts has clearly learned something from the success of Facebook games like Mafia Wars in terms of developing a business model that is meant to lure people in with a free tier before convincing them to shell out some cash.
He wants to see a new group of role models that can lure middle-class Indians, who prefer the security of 9-5 jobs to entrepreneurship.
The business model that works in print — serving up content to lure an audience big enough to charge advertisers hefty fees to reach it — is thus far a flop on the Web.
The business model that works in print — serving up content to lure an audience big enough to charge advertisers hefty fees to reach it — is a flop on the Web thus far.
That lures you away from football and your grades.
We will create an atmosphere that lures the "spiritual seeker".
Critics say music companies have been too slow to embrace new online business models that are attractive enough to lure music fans away from pirate sites.
For years, the music industry's decline looked terminal, with the record companies seemingly unable to come up with digital business models that could compete with the lure of online piracy.
