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To conceptualize mobile application usability, we analyzed Microsoft's mobile usability guidelines and defined 10 constructs representing mobile application usability.
In our research we designed a method that aligns the inspection method "Software ArchitecTure analysis of Usability Requirements realizatioN" SATURN and a mobile usability evaluation in the form of a user test.
For more on this, see my article, Is Mobile Usability Now a Search Ranking Factor?
The seminal work is Mobile Usability: How Nokia Changed the Face of the Mobile Phone by Christian Lindholm and others.
In 2014, it has become increasingly obvious that Google is placing a great deal of importance on mobile usability.
We know that Google has been placing additional emphasis on how mobile-friendly sites are; in fact, they've stated that mobile usability is now "relevant for optimal search results". This emphasis is apparent in the recent launch of a new feature in Google Webmaster Tools called Mobile Usability, which I covered in my article, Is Mobile Usability Now a Search Ranking Factor?
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The findings of the study confirm that simplicity and interactivity are two significant determinants of mobile phone usability and that interface simplicity is an important precondition for positive interactivity and usability experience.
This research conceptualizes mobile application usability and develops and validates an instrument to measure the same.
The results confirmed that mobile application usability was a good predictor of both outcomes.
To assess the nomological validity of our instrument, we examined the impact of mobile application usability on two outcomes: continued intention to use and brand loyalty.
In this paper, we propose simplicity and interactivity as the key determinants of mobile phone usability and assess their significance in an empirical setting.
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