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In August its mobile sales site was hit.
"No other genre has that kind of mobile sales".
The slowdown in mobile sales is not confined to Apple.
The company was deeply bureaucratic and worried that mobile sales would undermine a profitable landline business.
Mobile sales, the company's main earnings driver, fell 9 per cent in the quarter.
So far, it is unclear whether the mobile sales will make up for lost revenue.
On Dec. 12, eBay's busiest mobile shopping day of the year, worldwide mobile sales nearly tripled from last year to $13 million, according to the company, which expects $1.5 billion in mobile sales this year.
Mr. Lipsman, from comScore, was optimistic that buy buttons could help increase mobile sales.
As of 2 p.m. Monday, PayPal recorded a sixfold increase in mobile sales compared with last year.
Retail sales through digital channels (including mobile sales) increased by a massive 23% in 2015.
With growth accelerating, in the fourth quarter smartphones made up 58.2% of the 488.4m mobile sales, the research company said.
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