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Publishers redouble efforts to sign up subscribers during economic slowdowns because they know newsstand sales will ebb, which they need to offset because advertising rates are based on minimum circulation targets.
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It has beaten its circulation targets, and has announced that it will continue publishing beyond its four-week trial period.
Coleridge said it would hit its circulation target in its first full year, despite the recession.
It is understood that the "settle-down" paid-for circulation target is about 200,000 sales a day.
If the size of the crowd that came to hear that piercing criticism is a gauge, Mr. Naim may reach his circulation target.
Condé Nast's UK edition of Wired hit its first year circulation target of 50,000 but only by giving away 10,000 copies.
Until now, minimum utility targets have existed, but not capital cost targets.
All minimum threshold targets for payment are 25%.
In Somerset, the minimum target was met, but the target was criticised as "rubbish" and "unbelievably easy" by Woodroffe.
In March, it shifted the print edition from monthly to bimonthly publication and lowered the magazine's rate base, the minimum guaranteed circulation, to 350,000 from 450,000.
There is a minimum solvent circulation rate corresponding to infinite stripping agent requirements.
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CEO of Professional Science Editing for Scientists @ prosciediting.com