Your English writing platform
Free sign upExact(16)
This is evident in the case of group-buying app Pinduoduo, which started out as a WeChat mini program.
But the Chinese messaging app wants to lock users in for longer — and its mini program scheme appears to show promise.
Just last week, it began dabbling on WeChat, China's most popular messaging app, with the launch of its first mini program for the platform.
Google is continuing to test new strategies in China after the U.S. search giant released its first mini program for WeChat, the country's hugely popular messaging app.
They may not be widely known outside of China, but Tencent's mini program initiative to develop "apps" that live outside of app stores is bearing fruit after it clocked two notable landmarks: 200 million daily users and one million apps.
When you need to hail a cab, for example, instead of downloading the standalone Didi Chuxing app, you can summon its mini program on WeChat in the blink of an eye.
Similar(44)
Widgets are basically self-contained mini programs that live and run on the phone's home screen.
Other tech giants have climbed on the mini-program bandwagon, with Alibaba and Baidu both rolling out their own versions of mini programs on their major apps over the past few months, but Tencent, the originator, has developed the strongest community.
Cinema booking is possible via WeChat mini programs [Credit: Tech In Asia].
WeChat reaches 1M mini programs, half the size of Apple's App Store.
Meanwhile, 200 million users are active on WeChat mini programs every day as of August.
Write better and faster with AI suggestions while staying true to your unique style.
Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.
Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com