Maybe similar merchandise is available at any Urban Outfitters, but here, displayed humbly on rickety card tables, merchandise felt genuine, especially when its creators were standing there, smiling at you.
That's why Cahen says DP is taking a stab at lifestyle products, rather than movie fan merchandise: "We feel the pirate 'theme' transcends the movies and actually stands on it's own as a lifestyle theme".
"Fashion that is just about merchandise always feels like a dead end".
Purchasing an appropriately cartoonish amount of merchandise, we felt as if our trip to Graceland had been a success.
There's really not much to do or look at in Underground these days, but Ginza's merchandise and community feel are hope the area can thrive again some day.
The shopper, who slapped her gloves into one hand as she scanned the merchandise, made Highsmith feel "odd and swimmy in the head, near to fainting yet at the same time uplifted".
Thinking the shop owner is stupid and won't catch it when you switch price tags on merchandise, if you feel the need to steal something worth $20 it's best buy your clothes at yard sales, flea markets and the Goodwill if that's too expensive for you.
But most of all, executives at the stores say, people want to touch and feel their merchandise.
"Folks down here kind of like to touch and feel the merchandise" is the way a Cullman banker named Dan W. Mann puts it.
"I was pretty puritanical about e-commerce only," he said, but found that about half of would-be customers would not order apparel online because they wanted to feel the merchandise.
