If so, Britain's tatty universities and demoralised dons may have a long wait for the hoped-for megabucks.
This campaign isn't impressive for the litany of celebrity names involved – a common fashion tactic, signifying the significance and weight of the label, and the megabucks pumped into an advertisement's creation – but because they all fit so perfectly into Jacobs' world and evoke his aesthetic and design identity.
At a crucial time for his megabucks bid for BSkyB, he and his company have been humiliated.
We're now seeing a wave of megabucks films about strong women who aren't merely the love interest, and who aren't concerned, primarily, with finding the right husband and/or the right shoes.
Simon Chadwick, professor of sport business strategy and marketing at Coventry University Business School, said: "She doesn't have a megabucks sports merchandise deal.
Most strippers earn anything from £80 to £250 a night, depending both on their experience and the show in question – more for big shows, less for private – but at just a few shows a week it's hardly megabucks.
The megabucks bard and magazine publisher, an eruption of hair with an estimated £750m fortune, has invited a select band of journalists for a boozy literary day out.
Nor were we being paid megabucks at the time.
The Sun reports that the singer, 51, has just returned from America where she signed a "megabucks" deal with an undisclosed film studio.
The European haberdashery was better... Tells about the frenzy over Ryder Cup merchandise... Writer mentions the odor of freshly-minted megabucks... Except for Michael Jordan's, I didn't see a single black face, and there weren't many young or female ones.
In effect, both sides will lay out megabucks preaching to the choir.
