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The medium is not the message; the messages are the media.
Technique will only get you so far, and Marshall McLuhan got it wrong: the medium is not the message.
But while Schumer excels at sending messages, her medium is not the social-media denouncement or the op-ed.
In the end, the medium is not the message, and the internet is just a medium, a repository and an archive.
That is one definition of what it means to be a composer: the instruments do not dictate the ideas, the medium is not the message.
In other words, in contrast to what the media theorist Marshall McLuhan said, the medium is not the message; the message is the message.
Similar(45)
And the medium isn't the message.
"The medium isn't the message.
"They do have a tangential relationship, but this scenario -- the work we publish in the Neighborhood and now the book -- suggests that the medium isn't the message.
The medium isn't the message; the message is the message.
By this, I mean to say that perhaps the medium isn't the message, and instead, the message is the message.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com