Martha Stewart beat the news media trailing her every move yesterday by announcing that she had checked into prison in West Virginia.
After the opening ceremony, the two Chinese officials, Wu and Cui, gave deputy U.S. Trade Representative Robert Holleyman a tour of the pavilion, showing him around the display shelves while a gaggle of Chinese media trailed behind.
And for two weeks he drove around the desert with the media trailing behind him.
Though they now seem apologetic, their social media trail tells a more convoluted story.
However, what her social media trail doesn't reveal as much is her love for DJing and techno.
Ironically, the media trail suggests that Navigator can be as much of a liability as an asset, but the behind-the-scenes work the firm does to shift opinion is rarely seen by the public, which is kind of the point.
So, all you jihadist Twitter addicts out there, don't fear, for as Egypt spins faster and faster down the plughole, you can rely on the al Qaeda street teams to be there in ever-greater numbers, sewing their authentic buzz hype, bombarding the networks with their #fanspeak, blazing a social media trail toward a better jihad.
That is a significant departure from the usual awards season drill, in which a media scrum trails celebrities on various red carpets.
From the spend-o-meter to the cringe-o-meter: Shorten dropped $65 on a bunch of flowers for his wife, Chloe, with the media pack trailing along.
The interview was conducted at the Fifth Avenue real estate offices of Mr. Spitzer's father, Bernard, rather than at the inspector general's Manhattan office, because of the former governor's concern that the news media was trailing him.
