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"media tools" is a correct and usable phrase in written English.
You can use it to refer to the means by which people communicate using digital technology, such as websites, social media, and other applications. For example, "To stay up to date on the latest news, I use a variety of media tools like Twitter, YouTube, and a news aggregation website."
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The current social media tools are killing it.
He advises companies on the uses of new media tools.
Adam Vincenzini lists his favorite social media tools of 2013.
Mr. Culberson's online communications showed how new media tools like Twitter can supplement professional reporting.
Select the right social media tools The tools you use will depend on your objective.
Spaceship! was developed using social media tools: open-source software, a wiki, the blog.
In 2008, it shifted to training communities in online publishing and social media tools.
HootSuite is one of several start-ups focusing on social media tools for enterprise users.
He added that applying social media tools to weight loss has become increasingly popular.
The enthusiasm for adopting social media tools is another sign of consumer-led innovation in technology.
Today, the military employs an arsenal of social media tools, including blogs, Twitter, Flickr, and Facebook.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com