It was too much to resist: the media lure of prominent clergy members like the Revs Al Sharpton and Jesse Jackson visiting Ferguson, Missouri, a moment about to become a movement.
It was alleged that the teenager had engaged the woman, aged 25 and of Irish-Malaysian descent, through social media and lured her to various abandoned locations.
Altered States: Mormon luau Jump to media player Lured by the Mormon church, immigrants and descendants from Tonga, Samoa and Hawaii have grown three times as fast as the rest of the state's population over the last decade.
According to Chinese state media, Gu lured Heywood to the hotel room and poisoned him with cyanide.
Packaging the traditional biblical message into a more dynamic format of pop-rock music, lively services and social media has lured a new generation of followers and turned the churches into major enterprises.
In the days before Whitman's shabby sacking of Nicky Diaz came to light, the media touted polls showing that Whitman's unprecedented and expensive ad campaign in Spanish language media was luring Latino voters to the Republican candidate.
In 2018, the county government voted to make Bears Ears the centerpiece of its "Monumental Campaign" — an advertising effort using billboards and social media to lure visitors from Los Angeles, Denver, and Phoenix.
In Iraq and Syria, Isis have featured very young children prominently in their propaganda, and have employed new tactics, such as the use of social media, to lure children into the fight.
Banks are closing tens of thousands of accounts a year in the UK as fraudsters increasingly use social media to lure young people into becoming "money mules", MPs have heard.
Those expectations come despite potential problems like a disruption of the next National Football League season; a slowdown in consumer spending caused by rising prices for gasoline, food and clothing; declines in ratings, particularly among younger viewers; and efforts by digital media to lure away advertisers.
