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"media hype" is a correct and usable phrase in written English.
You can use it to refer to the excessive attention from the media that is sometimes given to certain topics. For example, "The media hype surrounding the royal wedding was overwhelming."
Exact(57)
"It's all media hype.
And it wasn't media hype either.
It was mostly media hype.
But is glamour all just media hype?
"Media hype has created a huge storm.
These are not the supermen of media hype.
"The media hype on this thing has been unbelievable.
It is all media hype, Mr. Coverdell says.
Similar(3)
We agree, many textbooks dealing with marketing, mass-media hype, and public relations may well have to be rewritten.
And Mediaite's Colby Hall advised against buying the " 'media hype' hype".
Branson's career has been loaded with media hype.
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CEO of Professional Science Editing for Scientists @ prosciediting.com