"The reality is that carriers, Web companies, media content providers and consumers are all going to have to pay a bit more".
Most importantly, he realized the urgency of preparing his organization for the looming battle between digitally transforming old media content providers (like Axel Springer) and new giant digital technology experts (like Google) transforming themselves into media companies.
He also pondered whether it would be possible, and if so how, to mobilize a sufficiently powerful coalition to help the digitally transforming old media content providers in that battle.
Rich media content providers are quickly becoming key elements for mobile channel monetization affecting a significant part of the global gross domestic product.
They mobilize and use the same black market social media content providers, the same tools and tactics that are used by Russia and Iran and other bad actors.
"CBS is an undervalued pure-play on creative and diverse content in TV network broadcasting — and a great low-risk way to invest in the rising value of high-quality media content providers," says Graham Tanaka, president of Tanaka Growth Fund.
He who controls the spice controls the universe, after all, which in this case means that Apple's domination of the mobile ad world definitely give it a leg up among developers and media content providers.
Both noted that the stumbling block to a planned launch by the end of 2012 was an unwillingness on the part of media content providers to unbundle channels or programs and license them to Intel.
Needham & Co estimated in July that the cable industry including media content providers could lose 50percentt of its revenue, about $70 billion, if the a la carte was widely adopted.
Its biggest disappointment: a $20 million investment in Amp'd Mobile, a mobile media-content provider that went bankrupt, forcing Old Lane to write down its investment to zero, according to Old Lane's July 17 , 2007 letter.
