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"It may look obvious to outsiders, but it wasn't obvious to the auto industry — especially not to G.M. To begin with, the auto companies aren't innovators.
It may look obvious now, with hindsight, as Freeview booms, but at the time it took guts, and Duncan was the person to break the paralysis, because of his close involvement with the launch of Freeview while at the BBC.
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Mr Suri, having knocked NSN into shape, may look the obvious choice, but Timo Ihamuotila, the chief financial officer, is also said to be in the running.Mr Siilasmaa enthuses about the possibilities for the new Nokia in a world packed with connected devices even though it will not be making any of them.
The cards look obvious.
Although bubbles look obvious with hindsight, predicting them is tricky.
You don't want to look obvious!
The Volcker Rule aims to get rid of proprietary trading, as well as the less-obvious transactions that may look like regular market-making for clients.
Germany may look like the strong man of Europe but its underlying weaknesses are obvious.
Majungatholus may look a lot like Barney, but he's much less irritating (and, in case it's not obvious, much too violent for very young viewers).
Cornyn may look the part, but, judging from the one public performance of his that I witnessed, he has no obvious stage magic.
Offices may look empty.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com