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Mr. Rose said that if Facebook succeeded, Credits "could grow it to a size where over time it will become a material revenue generator".
The acquisition of bwin.party has started well, with hard evidence of material revenue synergies coming through already, through more efficient marketing spend, improved VIP retention and a step up in the trading platform.
In a note to investors, Colin Gillis, analyst at BGC Financial, wrote: "While Google certainly has grown during Eric Schmidt's tenure as CEO, a case can also be made that the company has not built any new material revenue streams, was late to building for the mobile market, has no effective social solutions, overbuilt its headcount, and placed itself in the crosshairs of government regulators".
This could generate material revenue.
It should be a material revenue source for them.
TechCrunch asked Halligan if the product could generate material revenue for the firm, which he affirmed.
Similar(41)
A Horizon 2 effort must be organized in such a way that its core functions are insulated and isolated until it can produce material revenues (which, depending on the size of the company, could be anywhere from $50 million to $100 million).
On the face of it, every drug company with material revenues, from a single-product biotech with aspirations of developing a pipeline through the very largest pharma companies, may be susceptible to hostile bids from what are, in effect, asset-strippers.
The core issues at hand here are the following: (1) startups often have limited capital, and the worst thing you can do is waste it on underperforming sales staff members; and (2) the longer a bad salesperson is in place, the further out the timeline will be before material revenues will be had (especially in long sales cycle companies that can be up to two years in the making).
The US chemicals giant blew by that mark four years early, racking up $10bn in green-materials revenue in 2011 (most recent data).
Microsoft CFO Amy Hood seemed to eulogize the Windows Phone saying there was "no material phone revenue this quarter," then adding that there would be "negligible revenue from Phone" in the coming months.
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