Since the early seventies, the mustache, despite some memorable specimens (Rollie Fingers, Tom Selleck, Ned Flanders) and die-hard constituencies (cops, professional bowlers, Playgirl pinups), has failed to match the mainstream popularity of its questionable cousin the goatee.
As more and more affluent young people are returning to the Orthodox tradition, they are demanding a new level of sophistication to match the mainstream, with their own cutting-edge choices.
Which raises the question: Can an alternative New Zealand band match the mainstream success of an outfit that escaped Utah and avoided Las Vegas lounge act hell by continuing to beat its own drums until it finally got your attention?
The show, which, to be fair, has a range of talents, including a blossoming star in Kate McKinnon, benefits from diversity that tries to match the breadth of the mainstream popular culture it covers.
To bring them into the mainstream, councils need to match the energy they invest into creating ways to exercise choice with an effort to ensure that there is a genuine range of opportunities for older people to become active members of their communities, rather than passive consumers of services.
"I sometimes think that they prefer fighting over the choice of leader, because it is so much easier than agreeing on a doctrine," comments Dominique Reynié, a leading political scientist.To some extent, the French Socialists' problems match those of the mainstream left across Europe.
This isn't the first time in history that reality hasn't matched the script coming out of the mainstream media.
They also have resolutely realistic body shapes, not at all Barbie-like, and that might be another important characteristic of 3D printing – people with ideas that don't match corporate mainstream orthodoxy get access to a manufacturing system.
This social system did not match that of mainstream Indian society, and, consequently, the activities of the devadasis, including their dancing, whether in temples or as a spiritual offering in private homes, was popularly associated with prostitution.
In a quirky take on mother-daughter matching outfits, mainstream clothing and pet apparel designers are creating complementary ensembles for humans and dogs.
The regulations would not affect the mainstream matches of the World Wrestling Federation and World Championship Wrestling.
