Rather our study has a pharmacological utility and constitutes an alternative for massive drug screenings.
Yanked forward a week ahead of its 18 December wide release, the fantasy adventure (which looks to be some sort of spoofy spin on the much-plundered Chinese national-mythology staple) had a massive 35,000 early screenings in the first week of winter blackout on new Hollywood released.
This innovative, city-wide festival is a sensory overload for lovers of live music and features over 100 audio/visual performances, boat parties, film screenings, a massive BBQ dance party, and more than likely a healthy serving of Starbucks.
The buzz on the film I meant to see -- something called Arthur Newman -- was not good, but still... On the other hand, six films in one day is less of a feat these days, given the press screenings' almost total centralization in the massive Scotiabank multiplex.
When it was shown to the press in autumn of 1997, "it was with massive forebodings" since the "people in charge of the screenings believed they were on the verge of losing their jobs – because of this great albatross of a picture on which, finally, two studios had to combine to share the great load of its making".
I clocked the walking time from my hotel to the massive Scotiabank multiplex where the bulk of the press screenings are held (15 minutes) and then walked the two blocks from the multiplex to the Hyatt where press credentials were being distributed.
After Universal chairman Lew Wasserman attended one of the screenings, he ordered the film's initial release planned for a massive total of as many as 900 theaters to be cut down, declaring, "I want this picture to run all summer long.
Following a massive public backlash over its decision to pull funding for breast cancer screenings from Planned Parenthood, Susan G. Komen for the Cure founder Nancy Brinker apologized to the family planning organization on Friday and said Komen will preserve its eligibility for future grants.
Sony Pictures has told cinema owners that they are free to cancel screenings of its forthcoming comedy The Interview, after the group responsible for a massive hack of the Hollywood studio threatened those theatres that chose to show the film.
